Auerbach & Steele
Kings Road, London
2019

Auerbach and Steele is located in a former townhouse on the King’s Road that spans four floors. Therefore, intuitive wayfinding is key to connecting the different retail spaces. A bright yellow thread in the flooring and wall colour guides visitors from one area to another. This acts as a visual focal point and also marks the public areas. Upstairs, private consulting rooms have a more exclusive feel.

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Imperial War Museums Retail